Air Jordan 3 Retro OG 'Black Cement' (2024) – Style DN3707-010

The shoe that changed everything — the Air Jordan 3 Retro OG 'Black Cement' (DN3707-010) returns in 2024, bringing back one of the most important sneakers ever made. First introduced in 1988, the 'Black Cement' colorway is the one that introduced the world to Tinker Hatfield's genius, debuted the iconic elephant print, and gave MJ the shoe he wore when he took flight. Over three decades later, its impact on sneaker culture remains unmatched.

• Upper: Black tumbled leather for a premium, textured base true to the 1988 original
• Elephant Print: Iconic cement-grey elephant print overlays wrapping the toe and heel — the detail that defined a generation
• Branding: Jumpman logo on the tongue and heel for authentic Jordan Brand heritage
• Heel Tab: Classic Nike Air branding — a faithful nod to the shoe's original 1988 form
• Cushioning: Exposed Air-Sole unit in the heel for visible, responsive comfort
• Midsole: White foam with full Air unit for lightweight all-day support
• Colorway: Black / Cement Grey / Fire Red / White
• Style Code: DN3707-010
• Year: 2024 OG Retro Release

Black tumbled leather. Cement elephant print. Nike Air on the heel. This is the AJ3 in its purest, most original form — and the 2024 retro brings every detail back exactly as it should be. A non-negotiable for any serious Jordan collection. Secure yours today.